hi there, I’m Julia šŸ‘‹šŸ»

I’m a growth-focused creative based in Los Angeles with over 10 years of hands-on experience in digital content creation. I have a strong background in developing visually appealing content and optimizing creative strategies to drive customer acquisition and retention. I excel in leveraging performance data, market trends, and competitor insights to craft growth strategies across platforms like Meta, YouTube, Pinterest, and TikTok. With a keen eye for detail and a commitment to high-quality standards, I ensure that every project meets brand guidelines and regulatory requirements. My proactive mindset and passion for staying ahead of industry trends drive me to explore new creative approaches and emerging platforms, aiming to keep growth marketing strategies cutting-edge and effective.





SKILLS:

  • Adobe CC: After Effects, Premiere, Photoshop, Lightroom, Illustrator
  • Frame.io, Figma, Final Cut Pro, Catalyst Prepare, iZotope, 360 Video
  • Performance Marketing, Facebook Ads Manager, Google Analytics
  • Project Management, Strategic Planning, Copywriting/Script, Writing
  • Brand Marketing, Emerging Trends
  • Motion Design, Animation, Graphic Design, Art Direction
  • Data Analytics, Audience Development, Project Management
  • Creative Ideation, Creative Direction, Paid Media Strategy
  • Color Correcting, Audio Mixing, Video Production, Video Editing

  • Recommendations from my amazing coworkers:












    little more about me šŸ”

    I started shooting and editing videos for social media back in high school, where I began to grasp the influencer landscape, social platforms, and content creation dynamics. Upon moving to Los Angeles years ago, I decided to specialize in advertising and marketing. Initially, I worked in-house for a Beverly Hills-based e-commerce company, overseeing their social media and crafting short-form ads. Later, I joined a direct response advertising agency as a creative producer and motion graphics video editor. Currently, I'm fully dedicated to producing and editing short-form ads and organic social campaigns for Ritual while freelancing as a motion graphics designer and video editor. My passion lies in design, content creation, and post-production, with a constant drive to push my creativity and knowledge further. I enjoy tackling creative challenges and exploring innovative solutions, always staying updated with new trends, techniques, and workflows.





    Brands & Companies I've Performed Work For:

  • La Roche Posay
  • Ritual
  • Maybelline
  • L'oreal
  • Sephora
  • Lumi by Pampers
  • Walmart
  • Kate Spade
  • Philips
  • HelloFresh
  • Beekeeper's Naturals
  • BeautyBio
  • Foreo
  • Yumi Baby Food
  • Caraway
  • American Eagle
  • Petco
  • West Elm
  • Revlon
  • Clinique




  • COPYRIGHT © JULIA CASSARA